Electrical Contractors
Service work is where the money is. Are you capturing it?
Most electrical contractors started in new construction or commercial. Service is a different game—and most are leaving serious money on the table.
The Electrical Reality
Hourly rates are killing your profit
Electrical contractors often struggle more than plumbers or HVAC techs with the transition to flat rate pricing. "I charge by the hour" is ingrained. But hourly rates punish your best techs and reward inefficiency.
Meanwhile, panel upgrades, whole-house rewires, generator installs, and EV chargers represent massive opportunities. Most electrical contractors mention them—and that's it. No system for presenting options, no process for follow-up.
We help electrical contractors capture the full value of every customer interaction.
Sound Familiar?
The problems every electrician knows
Stuck on hourly
You're still quoting "time and materials." Your best techs subsidize your slow ones, and customers always feel uncertain.
Panel upgrade hesitation
Your techs see undersized panels all day. They mention it, the customer nods, and nothing happens.
Generator leads lost
After every storm, the phone rings for generators. Six months later? Silence. No follow-up system.
EV charger confusion
It's the fastest-growing opportunity in electrical. But your techs don't know how to sell it or what to charge.
Permit process chaos
Inspections fail, permits get delayed, customers get frustrated. No system for managing the paperwork.
No service department identity
You do service when it comes in, but it's not a real department. No dedicated techs, no dedicated marketing.
How We Help
Electrical-specific systems that work
We understand electrical is different from HVAC and plumbing. The sales are different, the customers are different, and the operations require specific approaches.
- Flat rate implementation — Build a pricing book that works for electrical. Train techs to present it confidently.
- Panel upgrade sales process — Systematic identification, presentation, and closing for upgrade opportunities.
- Generator and EV programs — Pricing, lead follow-up, and positioning for these high-value services.
- Permit and inspection management — Systems for tracking paperwork and passing inspection first time.
- Service department build-out — Creating a dedicated service division within your electrical company.
Electrical Benchmarks
Know what "good" looks like
These are the KPIs we track with electrical clients. Where do you stand?
Average Ticket (Service)
$350-$500
Panel Upgrade Close Rate
30-40%
Option Presentation Rate
75%+
Generator Lead Conversion
25-35%
Service GP Margin
55-65%
Inspection Pass Rate (First Try)
90%+
Questions
What electrical contractors ask
Can flat rate pricing really work for electrical contractors?
Absolutely. The best electrical service companies have been using flat rate for years. It requires building a book that accounts for the unique variables in electrical work—but it eliminates customer uncertainty and rewards your best techs. Most electricians see 15-25% revenue increase after proper flat rate implementation.
We do mostly commercial. Do you work with commercial electricians?
Our sweet spot is residential service, but we've worked with electricians who do both. The operational principles transfer—dispatch efficiency, job costing, tech accountability. The sales approach and project management differ for commercial work.
How do you help with EV charger pricing and sales?
It's still the Wild West for EV charger pricing. We help you understand your true costs (including panel capacity assessment), build competitive but profitable pricing, train techs to present options properly, and create lead follow-up systems. This is the fastest-growing opportunity in electrical.
What if we don't have dedicated electrical service techs?
That's a common starting point for electricians coming from construction backgrounds. We can help you transition techs to service-focused roles, build the case for dedicated service hires, and create training programs that develop service mindset.
How do you help with electrical panel upgrade sales?
Your techs see undersized or outdated panels all day—most never present the upgrade. We build systematic identification, presentation scripts, and financing options. Top performers close 35-45% of panel upgrade opportunities. Most electricians are under 15%.
How do you help with generator lead follow-up?
After every storm, phones ring for generators. Six months later? Silence. We build lead tracking systems, automated follow-up sequences, seasonal marketing campaigns, and proper pricing for standby generator installs. Don't let storm leads die.
What's the best way to transition from hourly to flat rate electrical pricing?
Gradual is usually better than overnight. We help you build the book, train on presentation, run parallel pricing for a period, then transition. The key is proper margin calculation—most "flat rate" electricians just guess and leave money on the table.
Do you help with electrical permit and inspection management?
Failed inspections kill profitability and reputation. We build inspection checklists, permit tracking systems, and quality control processes. Goal is 90%+ first-time pass rate. Most electricians are at 70-80% and losing money on return trips.
Ready to build a better electrical operation?
Let's talk about where your business is stuck and how to fix it.